About Us
Since
2007
Our approach is to take a holistic view of the healthcare system, enabling the life sciences industry to navigate and translate the complex challenges its customers face when shaping an effective market offer.
Visions4Health draws on a diverse skill base and over 150 years of combined healthcare and industry experience. Our core team also comprises subject matter experts and senior advisors who enable us to provide insight-driven and tangible market access consultancy.
This is further strengthened by a network of clinical and non-clinical NHS professionals who support the advice we provide to the life science industry. We always select the right combination of talent to meet your needs.
Meet the team
Sabina Syed
Founder & Managing Director
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Sabina established Visions4Health in 2007. She has over 25 years of experience in healthcare – in the NHS, pharmaceuticals and healthcare consulting. Sabina is passionate about supporting the shift of the life sciences industry to a ‘health systems approach’ to business, co-producing patient solutions with budget holders to enable access and uptake of innovations. Sabina is proud of Visions4Health’s recognised track record as an implementer of customer-focused approaches, supporting clients to navigate strategic and organisational access and uptake challenges
Mo Nazir
Non-Executive Director
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Mo Nazir has worked in healthcare for over 30 years in a career that has spanned working in senior role in NHS commissioning, independent sector provider and pharmaceutical industry organisations. He is currently an Angel investor and is working with a number of healthcare service and digital health start-ups.
Mo is passionate about making a difference to patient care and looking at new ways to bring together organisations to deliver innovation in front line clinical care
Roshani Perera
Commercial Director
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Sharon Driver
Client Engagement Director
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Zak Siddiqui
Senior Consultant
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Zak brings 15+ years of commercial experience in the pharmaceutical industry, working closely with key stakeholders, including scientific experts. Most recently, as Disease Area Leader with portfolio responsibility at Novartis, Zak led the haematology marketing team with responsibility for its overall strategic direction and operational delivery. She was also on the Haematology Business Franchise Board. Prior to this, at GSK, Zak held multiple commercial roles across a number of therapy areas including oncology, respiratory and vaccines, straddling strategic and tactical roles at both the global and country level.
Maria Krystallidi
Senior Consultant
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Maria is a committed and driven individual with over 17 years of experience in Healthcare, Market access and Commercial roles. Having successfully completed a variety of complex projects in key NHS hospitals and launching new medicines into the market.
Maria has extensive experience and knowledge in various therapy areas especially in Oncology, Rheumatoid arthritis, Diabetes, Dermatology, Ophthalmology, Gastroenterology, Bariatrics and Aesthetics She is passionate and dedicated in delivering excellent services in the outcome of her projects always paying attention in acting in the best interest of the client and the patients.
Possessing a deep understanding of the NHS, she is a valuable source of knowledge to the pharmaceutical industry. Maria’s was also a forerunner in the implementation of the digital agenda in the private sector.
She brings an immense amount of industry insight and expertise in developing and setting up multi-specialty clinics due to her previous successful exposure. Maria is a natural collaborator and problem solver, who thrives working across various groups.
Chiara Charkham
MarComms & Operations Lead
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Fiesa Henstock
NHS Networks & Governance Lead
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Amanee Ekbal
Analyst
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James Prior
Analyst
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Molly Power
Finance Manager
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Lisa Jamieson
Senior Advisor
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Dr David Cunningham
Senior Advisor
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Conor Burke
Senior Advisor
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Duncan Petty
Senior Advisor
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Core Values
At Visions4Health, our values reflect who we are as a team and define our approaching to working with our clients.
CARING
COLLABORATIVE
INTEGRITY
DEDICATED
Testimonials
“Visions4Health were commissioned to support us on 3 projects on behalf of our clients, all of which were delivered on time and to a high quality. Their depth of market insight and bespoke solution-orientated approach make them a formidable resource for both our clients and us. I would not hesitate to recommend them.”
“My experience of Visions4Health has been entirely positive. Visions4Health provided creative solutions to really build both the knowledge base of our key sales/marketing personnel but also the strength of the core brands strategic plans.”
“I have been using Visions4Health services for more than 4 years. They have supported us on numerous market access and payer engagement solutions and have supported us extensively on access excellence capability programmes to ensure our staff are equipped to engage with payers effectively. They have strong market access insights, a personable approach with clients, seek to understand what we are trying to achieve and deliver solutions that we are highly satisfied with. I would not hesitate to recommend them.”
“Working with Visions4Health enabled us to move towards improving stakeholder engagement, market proposition and communications. Time was taken to understand the organisations objectives, and appropriate challenge was given to help develop the strategy to enable the development of robust plans. Visions4health demonstrate a strong level of commercial acumen, offer a personalised service and become a true partner in helping organisations to compete effectively.”
