In the latest issue of PharmaTimes, Visions4Health’s MD – Sabina Syed – has authored an article discussing how the path to successful market access in the UK is becoming increasingly complex, and how the gateway to local adoption at pace lies in decoding the healthcare system using local insights from the coal face. At a time when health systems are under pressure to do more with less, simply having a good product is not enough. You need the right approach, at the right time, supported by the right insight. Read here about how to cut through uncertainty and build a market access strategy that works in today’s NHS.
