Strategic Consultancy

We are your strategic UK market access partner at every stage of the product life cycle.

We use our own proprietary, data driven risk assessment tool – DCODE® – as well as tried and tested methodologies to enable you to achieve commercial success at all stages of a product lifecycle.

DCODE® stands for Disease-Cost-Outcomes-Data-Environment and is designed to identify gaps in your UK market access strategy, whether your products is pre-launch or already on the market. It evaluates your product’s chances for commercial success, enabling more informed strategic decision-making.

Disease

Quantify the burden of disease

Cost

Quantify the cost of intervention including budget impact and potential savings

Outcomes

Understand the outcomes from the intervention and assess competitors

Data

Understand existing data including trial design and real-world evidence

Environment

Understand the impact in the healthcare system environment

Watch the video to learn about DCODE®

DCODE® provides UK specific actionable insights:

Our Experience in Strategic Consultancy

Some of our recent work includes:

UK DCODE® market assessment to support new product planning and market access strategies

Pricing and commercial strategies to inform launch plans including NICE submissions

Supporting organisations with implications of NHS digital first pathways

Facilitating collaborative partnerships that enable innovation adoption

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Speak to a Member of Our Team

We’re very happy to discuss how DCODE® can help you, or support with any other strategic market access challenges you might have.

Case Studies

Some recent examples showcasing Vision4Health’s strategic consulting offer.

First oral innovation in MS with a unique dosing structure requiring a change in care pathway.

Explore Other Services

Strategic consultancy is just one of our core services. Learn more about how Visions4Health can help you.
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Access to 350+ UK health system payers that provide a real-world insight to further strengthen your commercial strategy (Networks4Health and Health System Council).
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Impactful value propositions, customer engagement programmes and data driven value narratives that commercialise your product and services to benefit customers and patients.
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A workforce that is skilled and mobilised to successfully navigate the healthcare ecosystem and effectively engage with payers.